The Ford EcoSport is a cool little soft roader (does anybody say that any more?) based on the Ford Fiesta. Outside of the U.S., it has been a major key for Ford competing against other compact crossovers like the Jeep Renegade and the Honda HR-V and now, finally, it’s coming over here.
This comes as little surprise to me individually, or to anyone else who has been around Ford’s headquarters in Dearborn recently. There have been tons of these things around HQ in various states of testing. We all knew something was up.